I fly SWA exclusively every week. In PHX getting ready to board my non stop SWA flight to Orlando. This is my second year flying with them and I have already earned companion status for next year. Getting the credit card will help you get status and companion pass much quicker. Like the poster above said, your companion (can be changed three times a year) can fly anywhere with you as long as a seat is available. I fly SWA because it enables me and my wife to fly anywhere SWA flies for free and they are always on time. Just don't get stuck boarding in B or C group and you'll not gate the experience. Also, you will be flying primarily with casual travelers and families not business travelers.